Digital Marketing for SME
A practical ebook for SMEs in Bangladesh, covering branding, content marketing, social media, SEO, ads, email marketing, and data analytics — to help small businesses grow digitally.
Ebook Chapters (Table of Contents)
Chapter 1: Introduction – SMEs and Digital Marketing (Page 03)
Chapter 2: Principles of Digital Marketing (Page 05)
Chapter 3: Branding and Positioning for SMEs (Page 10)
Chapter 4: Content Marketing & Blogging (Page 14)
Chapter 5: Social Media Marketing (SMM) (Page 19)
Chapter 6: Search Engine Optimization (SEO) & Local SEO (Page 25)
Chapter 7: Digital Advertising – Paid Marketing (PPC & Facebook Ads) (Page 30)
Chapter 8: Email & Marketing Automation (Page 35)
Chapter 9: Data Analytics & Customer Insights for SMEs (Page 40)
Chapter 10: Successful SMEs – Case Studies & Future Strategies (Page 45)
What You’ll Learn from This Ebook
Key digital marketing strategies tailored for SMEs
Practical branding and positioning techniques
How to leverage content marketing, SEO, and social media
Effective use of advertising and automation tools
Making data-driven business decisions through analytics & insights
